Solve one recognisable task
Build a creator post around planning a week, editing a clip or organising a small project. Give the creator access to the relevant features and let the demonstration explain the practical value.
Sponsored/Apps & software
Find software
influencers
for your brand.
Find software influencers who can show a useful workflow rather than just repeat a feature list. Describe the app, intended user and posting requirements. CreatorCall sources interested creators, while you review their relevance and agree how the product will be demonstrated.
Free account. Sourcing and creator costs are separate.
SponsoredExample Creator Call
Start with a clear requestSolve one recognisable task
Example: a planning app wants a creator to demonstrate turning a project into a weekly schedule.
Set the product and the work you need
Review creators interested in your request
See the complete exampleContent posted to the creator's audience
Interest confirmed against your request
You choose who to book
Built around your product
A campaign that belongs in their feed.
Start with what your product needs to show. Then find creators whose content and audience make sense for it.
Show an onboarding journey
Ask a creator to walk through setup and the first useful outcome. Choose an achievable task and make clear which plan, device and integrations the viewer would need to follow along.
Introduce a feature in context
Explain a new feature through a workflow the creator already understands. Show where it saves steps or adds a capability, without inventing time savings or implying the same result for every user.
Beyond follower count
Your product. Their audience. A better fit.
Be specific about the details that would make a creator right for your product.
What would make a creator right for this particular campaign?
Put those details in your CallThe intended user
Specify whether the app serves individual consumers, freelancers or teams. A popular technology account may not reach people with the job or problem your software addresses.
Relevant workflow experience
Look for creators who can explain the underlying task, not only navigate menus. Review previous tutorials for clarity and a realistic understanding of the user’s needs.
Access and environment
State supported devices, operating systems and required subscription features. Provide a suitable demo account and avoid exposing customer information or private workspace data during filming.
Product accuracy
Confirm the version, feature names and plan limitations the post will show. Agree an accuracy review so the final content reflects what viewers can actually access.
From your request to interested creators
You bring the product.
We make the introductions.
Tell us what you need
Set the product, audience, deliverables and offer in your Creator Call.
We find and contact creators
We source against your request, send the opportunity and handle the initial replies.
You choose who to work with
Review interested matches, then agree the final scope, compensation and terms.
A shortlist confirms interest. Booking and final terms come next. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
See what a useful request looks like
A better Call starts with a clearer ask.
An example you can learn from, adapt and make your own. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
Example Creator Call
A productivity-app Creator Call
Example: a planning app wants a creator to demonstrate turning a project into a weekly schedule.
Audience
Freelancers who organise several client projects.
Name a user and task that the app genuinely supports.
Creator fit
A creator making practical productivity tutorials for that audience.
Ask for relevant examples of workflow explanations.
Post
One published tutorial showing project setup and weekly planning.
Identify the platform and the steps that must be visible.
Access
Brand provides a demo account with the required features and sample data.
State the plan or trial conditions accurately.
Quote
Request the tutorial rate and any separate brand reuse rights.
Agree the final script scope and accuracy review after selection.
Know what you are paying for
A clear request.
A clearer quote.
CreatorCall's sourcing charge is separate from the creator's fee, product and shipping costs, and any agreed usage rights. Define the full scope before comparing quotes.
See current CreatorCall pricingCreatorCall sourcing
Your sourcing charge depends on the Call type and selected requirements. See the cost before you submit.
Creator compensation
Agree the rate for the actual work with your chosen creator. Sourcing does not include their fee.
The full scope
Include product shipping, extra deliverables and the rights you need, so you can compare like-for-like quotes. The campaign budget guide works through an illustrative example.
A useful place to start
Your software campaign checklist.
Use these points to prepare a clear Creator Call.
- Define the user and task to demonstrate.
- Confirm devices, plans and feature access.
- Provide a demo account with safe sample data.
- List required tutorial steps and posting format.
- Agree product-accuracy review and reuse rights.
Good questions
Before you start.
Straight answers about sponsored creator campaigns.
Compare sourcing optionsCan software creators demonstrate a paid feature?
Yes. Give the creator appropriate access and make the feature’s plan requirements clear. The content should distinguish a free account, trial and paid subscription so viewers understand what they can use.
Should we provide a complete script?
Provide accurate product facts and essential steps first. A detailed script may suit a tightly scoped demonstration, but the creator can often make the explanation more natural when they understand the task and intended user.
Does an interested creator mean the post is booked?
No. It means the creator has expressed interest in your request. You choose whom to work with and agree the final rate, deliverables, timing and terms before the work begins.
Is CreatorCall a browsable influencer marketplace?
CreatorCall sources interested creators for your request. You submit a Creator Call, we handle sourcing and initial outreach, and you review the interested matches. You do not browse a catalogue of creators to start.
What if I only need content for my own channels?
Choose UGC sourcing. That request focuses on content delivered to your brand, with the production package and usage rights agreed, rather than a post to the creator's audience.
One Creator Call. The right introductions.
Find your next creator partnership.
Posts to a creator’s audience. Tell us what matters and let us start the conversations.
Start a Creator CallFree account · Creator compensation agreed separately