Free tool
CPM calculator
Cost per thousand views: the spend you enter against the views it bought, with the working shown. Your own arithmetic, never a benchmark.
Free, unlimited, and no account needed.
Your CPM is £2.39.
Your figures
Everything updates as you type. Nothing is saved or sent.
What the campaign cost you in £.
Total views the spend bought. Whole numbers.
Your CPM
Cost per thousand views
£2.39
£1,500.00 ÷ 628,400 views × 1,000 = £2.39
- Spend
- £1,500.00
- Views
- 628,400
CPM = spend ÷ views × 1,000
A lower CPM means each thousand views cost less. Compare it against your own other channels. These are your figures, entered by you. We do not publish an industry benchmark to measure them against, because we have not measured one.
Working out what a campaign might return instead? The ROI calculator takes the CPM you land on here and turns it into reach, orders and profit.
Ready to see who says yes?
Describe the campaign once. We contact creators, read every reply, and send you a shortlist of the ones who want the work.