Posts on their channels
Reach the creator's audience with agreed posts, formats and timing.
Find creators
Find creators/Apps & software
Find software creators
Make a useful workflow visible. Find creators who understand your software's users and can turn a feature into a clear tutorial, creator post or asset for your own channels.
Plan for free. The $99 launch fee and creator fees are separate.
One campaignIllustrative brief
Made for your productSolve one recognisable task
A planning app shows freelancers how to turn a project into a weekly schedule, with creator and brand-channel tutorials.
Creator posts and brand content, as agreed
A cash fee, with optional commission
One campaign. The work you need.
Combine the right ingredients.
Creative ideas
Give your product a clear story.
Choose the idea first, then agree where the content will appear and what files you need.
Solve one recognisable task
Build a creator post around planning a week, editing a clip or organising a small project. Give the creator access to the relevant features and let the demonstration explain the practical value.
Pair screen recording with explanation
Combine a creator introduction, readable screen capture and a concise voiceover. Specify whether the video must work with sound off and which labels or interface details need to remain visible.
Create focused feature variations
Request separate videos for different use cases rather than squeezing every feature into one clip. Plan the opening message, workflow and closing action for each asset before asking for a quote.
What to look for
Fit goes beyond follower count.
Match the product, production skills and practical setup. If the creator is posting too, review who their content reaches.
Check relevant examples and any missing evidence with the creator before you hire.
The intended user
Specify whether the app serves individual consumers, freelancers or teams. A popular technology account may not reach people with the job or problem your software addresses.
Task understanding
Choose a creator who can explain what the user is trying to achieve. The strongest demonstration follows a coherent task instead of clicking through unrelated features.
Relevant workflow experience
Look for creators who can explain the underlying task, not only navigate menus. Review previous tutorials for clarity and a realistic understanding of the user’s needs.
Version and revision scope
Agree which product version is being filmed and how interface changes will be handled. Distinguish corrections to the agreed content from a later request to reshoot an updated feature.
An example to adapt
Make the ask specific.
Illustrative scope, not a real creator offer or promised result. Change the deliverables to fit your campaign.
One campaign brief
Apps & software campaign example
A planning app shows freelancers how to turn a project into a weekly schedule, with creator and brand-channel tutorials.
Audience
Freelancers who organise several client projects.
Name a user and task that the app genuinely supports.
Creator fit
A creator making practical productivity tutorials for that audience.
Ask for relevant examples of workflow explanations.
Access
Brand provides a demo account with the required features and sample data.
State the plan or trial conditions accurately.
Deliverables
One creator-published tutorial plus an edited brand-channel walkthrough, using a demo account and sample data.
These are example deliverables. A campaign can use creator posts, brand content or both; each item is agreed and priced.
Rights and timing
Agree channels, usage duration, any ad permissions, delivery and posting dates before work starts.
A post does not automatically include brand reuse or paid advertising. Include review and revision scope.
Cash fee
Request a cash quote for the complete work and usage package.
Product access and any sales commission are additional. An offer is not a booking.
Optional commission
Add commission on eligible tracked sales only if both sides agree it.
Specify the sales source, rate, cap, earning period, adjustments and payout timing. Confirm Amazon commission is available for your campaign before offering a separate percentage of aggregate attributed sales.
From your brief to the right conversations
Plan. Review. Choose.
Plan your campaign
Work with Juno or fill in the brief. Set your product, creator criteria, deliverables and timeline before paying to launch.
Review incoming offers
Your Creator Call invites relevant creators to quote. See every offer as it arrives, with no profile-unlock fees or shortlist to wait for.
Choose your collaborators
Discuss the work, agree cash fees and rights, then manage content and payment in the campaign. You approve every hire.
One agreed outreach plan runs across your timeline. Fresh sourcing needs a new campaign. Creator counts are estimates, not guaranteed bookings.
Campaigns, not subscriptions
$99 to launch.
No monthly subscription. Review your plan before you pay.
See pricing and the sourcing guarantee$99 upfront per campaign. Every offer included. Creator fees and the 3.5% payment service fee are additional.
Plan at least $500 for creator work. That budget guides outreach; it is not a deposit or a limit on how many creators you can hire.
Every collaboration includes a cash fee for the agreed work and usage. Budget separately for optional commission, product, shipping and any usage rights not included in the creator's quote. The 3.5% service fee also applies to commission payouts.
Before you launch
Useful answers.
One campaign, with the scope agreed before work begins.
Can software creators demonstrate a paid feature?
Yes. Give the creator appropriate access and make the feature’s plan requirements clear. The content should distinguish a free account, trial and paid subscription so viewers understand what they can use.
Should we provide a complete script?
Provide accurate product facts and essential steps first. A detailed script may suit a tightly scoped demonstration, but the creator can often make the explanation more natural when they understand the task and intended user.
How do creators join my campaign?
Your approved brief guides sourcing and the Creator Call invites relevant creators to send offers. Review those offers as they arrive, then choose whom to speak with and hire. Every offer is included in the campaign fee.
Can I mix posts, brand content and commission?
Yes. Choose the deliverables your campaign needs and agree a cash fee for each collaboration. Posts to the creator's audience and content for your channels can sit in the same campaign. Sales commission is an optional addition, not a replacement for the cash fee.
Does commission work the same way on every sales channel?
No. Connected-store arrangements use eligible tracked orders under agreed attribution rules. Before offering Amazon commission, confirm it is available for your campaign. Where supported, agree one percentage of eligible Amazon-attributed aggregate sales across the creator's links and ads. Agree the source, scope, adjustments, cap and payment timing upfront.
Does an offer confirm every creator requirement?
No. An offer confirms interest in the work. Review the rates, pitch and any supporting information, and ask about missing evidence or portfolio examples in chat before you hire. Creator-supplied information is not automatically verified.
Your next creator campaign
Start with your product.
Plan with Juno or the direct brief, then review the campaign before you launch.
Start a campaignFree to plan · $99 to launch · Creator fees agreed separately