Show gear on a suitable outing
A day walk or campsite setup can put practical features in context. Match the activity to the product's intended use and describe the conditions the creator actually experiences rather than implying extreme testing.
Reach people planning their next walk, camp or outdoor trip through creators who know that activity. Share the product, conditions and audience you need. CreatorCall sources interested outdoor creators, then you agree a realistic demonstration, logistics and posting terms without asking anyone to take unnecessary risks for a shot.
Free account. Sourcing and creator costs are separate.
An outdoor accessories brand wants a sponsored packing and day-walk video showing how a compact backpack works on an ordinary outing.
Built around your product
Start with what your product needs to show. Then find creators whose content and audience make sense for it.
A day walk or campsite setup can put practical features in context. Match the activity to the product's intended use and describe the conditions the creator actually experiences rather than implying extreme testing.
Ask a creator to show what they carry and why for a defined trip. Weight, size and access can be demonstrated directly, while personal preferences remain clearly separate from universal product claims.
A tent, stove accessory or storage system can benefit from clear assembly and packing content. Supply instructions, identify the features to show and allow enough time for a safe, unhurried demonstration.
Beyond follower count
Be specific about the details that would make a creator right for your product.
What would make a creator right for this particular campaign?
Put those details in your CallSpecify hiking, camping or the outdoor activity your product serves. Look for experience relevant to the planned demonstration rather than assuming all adventure creators cover the same ground.
Confirm that the setting suits the product and permits the activity. Access, filming restrictions and seasonal conditions may affect whether the proposed content can be made.
Agree flexibility and alternatives before setting a deadline. Weather should not force a creator to demonstrate equipment outside its intended use or their own capability.
Provide accurate specifications and supported use limits. A creator can describe their experience without turning a single outing into a guarantee about durability or performance in every condition.
From your request to interested creators
Set the product, audience, deliverables and offer in your Creator Call.
We source against your request, send the opportunity and handle the initial replies.
Review interested matches, then agree the final scope, compensation and terms.
A shortlist confirms interest. Booking and final terms come next. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
See what a useful request looks like
An example you can learn from, adapt and make your own. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
An outdoor accessories brand wants a sponsored packing and day-walk video showing how a compact backpack works on an ordinary outing.
A daypack intended for a defined walking use case.
Supply capacity, dimensions and accurate care and use information.
Walking or hiking creators with relevant everyday outdoor content.
Specify the audience, market and activity level you want to reach.
Packing, fit adjustment and access to the bag during a walk.
Describe the posting platform and features that must be visible.
A suitable route with a flexible filming window.
Agree an alternative if weather or access makes the outing unsuitable.
Request the creator's sponsored-content quote.
Discuss expenses, brand reuse and additional assets separately.
Know what you are paying for
CreatorCall's sourcing charge is separate from the creator's fee, product and shipping costs, and any agreed usage rights. Define the full scope before comparing quotes.
See current CreatorCall pricingYour sourcing charge depends on the Call type and selected requirements. See the cost before you submit.
Agree the rate for the actual work with your chosen creator. Sourcing does not include their fee.
Include product shipping, extra deliverables and the rights you need, so you can compare like-for-like quotes. The campaign budget guide works through an illustrative example.
A useful place to start
Use these points to prepare a clear Creator Call.
Good questions
Straight answers about sponsored creator campaigns.
Compare sourcing optionsYes. Describe the activity and the experience the demonstration requires, such as day hiking or campsite organisation. Explain essential location and equipment needs, then confirm the practical plan with interested creators before booking.
Explain the product feature and the conditions you hope to show, but agree feasibility and an alternative. Weather cannot be guaranteed. The creator's capability, access and the product's intended use should determine whether the demonstration goes ahead.
No. It means the creator has expressed interest in your request. You choose whom to work with and agree the final rate, deliverables, timing and terms before the work begins.
CreatorCall sources interested creators for your request. You submit a Creator Call, we handle sourcing and initial outreach, and you review the interested matches. You do not browse a catalogue of creators to start.
Choose UGC sourcing. That request focuses on content delivered to your brand, with the production package and usage rights agreed, rather than a post to the creator's audience.
One Creator Call. The right introductions.
Posts to a creator’s audience. Tell us what matters and let us start the conversations.
Start a Creator CallFree account · Creator compensation agreed separately