Show equipment in real use
A padel racket, football training aid and climbing chalk need different demonstrations. Ask for the movements, playing environment and product details that would help your intended customer understand the equipment.
Sponsored/Sports
Find sports
influencers
for your brand.
Find sports influencers who can put your equipment, apparel or service into the sporting context it was designed for. Describe the discipline, audience and posting requirements. CreatorCall sources interested creators, while you review their suitability and agree the campaign with your chosen partner.
Free account. Sourcing and creator costs are separate.
SponsoredExample Creator Call
Start with a clear requestShow equipment in real use
Example: a racket-sports brand wants a creator to introduce a new padel bag through a practical court-day video.
Set the product and the work you need
Review creators interested in your request
See the complete exampleContent posted to the creator's audience
Interest confirmed against your request
You choose who to book
Built around your product
A campaign that belongs in their feed.
Start with what your product needs to show. Then find creators whose content and audience make sense for it.
Support a season or event
Build a creator post around preseason preparation, a club tournament or a spectator routine. Specify the moment you want to join and confirm any venue access before agreeing the filming plan.
Explain a buying decision
Ask a creator to walk through practical choices such as fit, grip, packability or suitable playing conditions. Give them accurate product information and room to explain their own experience.
Beyond follower count
Your product. Their audience. A better fit.
Be specific about the details that would make a creator right for your product.
What would make a creator right for this particular campaign?
Put those details in your CallThe right sporting discipline
Look for regular content about the sport itself. A general gym audience may not be the right starting point for specialist cricket equipment or cycling accessories.
Audience and participation level
Decide whether you need beginners, recreational players, club members or spectators. Request the audience evidence relevant to your market and the product’s intended user.
Access to the setting
Confirm whether filming requires a court, pitch, pool or specialist facility. Agree who arranges access and what happens if weather interrupts the planned shoot.
Product experience and credibility
Allow time to use the product before posting. Review how the creator explains equipment and avoids presenting personal experience as proof of universal performance.
From your request to interested creators
You bring the product.
We make the introductions.
Tell us what you need
Set the product, audience, deliverables and offer in your Creator Call.
We find and contact creators
We source against your request, send the opportunity and handle the initial replies.
You choose who to work with
Review interested matches, then agree the final scope, compensation and terms.
A shortlist confirms interest. Booking and final terms come next. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
See what a useful request looks like
A better Call starts with a clearer ask.
An example you can learn from, adapt and make your own. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
Example Creator Call
A padel accessories Creator Call
Example: a racket-sports brand wants a creator to introduce a new padel bag through a practical court-day video.
Goal
Show how the bag fits a recreational player’s court-day routine.
Choose a specific customer situation rather than a general awareness request.
Creator fit
A padel creator with an audience in the brand’s delivery market.
Request evidence relevant to the sport and market.
Deliverable
One video posted to the creator’s Instagram account.
Agree length, timing and any additional formats separately.
Access
Brand supplies the bag; creator confirms court access and filming arrangements.
Check whether other players or venue permissions affect the shoot.
Quote
Request the posting rate and a separate price for brand reuse.
Interest is a starting point; agree the final scope before booking.
Know what you are paying for
A clear request.
A clearer quote.
CreatorCall's sourcing charge is separate from the creator's fee, product and shipping costs, and any agreed usage rights. Define the full scope before comparing quotes.
See current CreatorCall pricingCreatorCall sourcing
Your sourcing charge depends on the Call type and selected requirements. See the cost before you submit.
Creator compensation
Agree the rate for the actual work with your chosen creator. Sourcing does not include their fee.
The full scope
Include product shipping, extra deliverables and the rights you need, so you can compare like-for-like quotes. The campaign budget guide works through an illustrative example.
A useful place to start
Your sports campaign checklist.
Use these points to prepare a clear Creator Call.
- Name the sport and participation level.
- Specify the audience market and platform.
- List the product features to demonstrate.
- Confirm equipment delivery and filming access.
- Separate posting from brand reuse rights.
Good questions
Before you start.
Straight answers about sponsored creator campaigns.
Compare sourcing optionsCan I ask for a creator who actively plays the sport?
Yes. State the sport, relevant experience and any specific equipment or venue access in your Creator Call. Review the returned creator information and confirm practical filming details before booking.
Can a sports creator film at a live event?
Include the event and required access in the request. An interested creator is not evidence of permission to film there; confirm access, scheduling and any restrictions with the creator and venue.
Does an interested creator mean the post is booked?
No. It means the creator has expressed interest in your request. You choose whom to work with and agree the final rate, deliverables, timing and terms before the work begins.
Is CreatorCall a browsable influencer marketplace?
CreatorCall sources interested creators for your request. You submit a Creator Call, we handle sourcing and initial outreach, and you review the interested matches. You do not browse a catalogue of creators to start.
What if I only need content for my own channels?
Choose UGC sourcing. That request focuses on content delivered to your brand, with the production package and usage rights agreed, rather than a post to the creator's audience.
One Creator Call. The right introductions.
Find your next creator partnership.
Posts to a creator’s audience. Tell us what matters and let us start the conversations.
Start a Creator CallFree account · Creator compensation agreed separately