Show the product doing its job
Commission a clear demonstration of grip, fit, storage or setup in the intended sporting environment. Define the shots needed and avoid asking the creator to stage an unsupported performance result.
UGC/Sports
Hire sports
UGC creators
for your brand.
Hire sports UGC creators to produce equipment demonstrations, training-context footage and product videos for your brand. Tell us what must be filmed and where. CreatorCall sources interested creators; posting to their own audience is not part of a content-only request.
Free account. Sourcing and creator costs are separate.
UGCExample Creator Call
Start with a clear requestShow the product doing its job
Example: a brand needs videos demonstrating an adjustable training hurdle for its own channels.
Set the product and the work you need
Review creators interested in your request
See the complete exampleContent delivered for your brand's channels
Production and usage agreed with the creator
No creator-audience post unless agreed
Built around your product
Show what your customers need to see.
Build a content package around the product, the questions it raises and the places your team will use the finished assets.
Answer a practical product question
Turn an everyday question into a short video: how to pack a kit bag, adjust a training aid or choose a product size. Supply accurate instructions and any essential safety information.
Create footage for several placements
Request a planned set of close-ups, action shots and spoken introductions for your product page or social channels. Agree the edits, aspect ratios and usage rights before comparing quotes.
Beyond audience size
Choose the craft your product needs.
Be specific about the details that would make a creator right for your product.
What would make a creator right for this particular campaign?
Put those details in your CallMovement and handling
Look for a creator comfortable using the equipment in its intended sport. A convincing demonstration depends on correct handling and clear visibility of the product.
Location and permissions
Describe the surface, facility or outdoor setting you need. Confirm access and whether filming other participants requires additional arrangements before the shoot is booked.
Production approach
Decide whether you need action footage, voiceover, on-camera explanation or a mixture. Review relevant portfolio examples yourself for framing, sound and clarity of instruction.
Rights and practical scope
State where the content will run, how long it will be used and whether paid ads are included. Quote travel and specialist setup separately where relevant.
From your request to interested creators
You bring the product.
We make the introductions.
Tell us what you need
Set the product, audience, deliverables and offer in your Creator Call.
We find and contact creators
We source against your request, send the opportunity and handle the initial replies.
You choose who to work with
Review interested matches, then agree the final scope, compensation and terms.
A shortlist confirms interest. Booking and final terms come next. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
See what a useful request looks like
Turn an idea into a clear content request.
An example you can learn from, adapt and make your own. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
Example Creator Call
A sports-equipment UGC Creator Call
Example: a brand needs videos demonstrating an adjustable training hurdle for its own channels.
Goal
Show setup, height adjustment and storage clearly.
Define the useful product information each video must communicate.
Creator fit
A creator comfortable demonstrating training equipment on a suitable surface.
State essential skills and location requirements.
Files
Two edited vertical videos plus agreed product close-ups.
Specify duration, captions and whether raw footage is included.
Logistics
Brand supplies the equipment and instructions before filming.
Agree delivery, access and a weather fallback where needed.
Usage
Quote brand social use and paid advertising rights separately.
Creator-account posting requires its own agreement.
Know what you are paying for
A clear request.
A clearer quote.
CreatorCall sourcing, content production and usage rights are separate parts of the budget. Specify the asset package and intended channels so creators can quote for the work you actually need.
See current CreatorCall pricingCreatorCall sourcing
Your sourcing charge depends on the Call type and selected requirements. See the cost before you submit.
Creator compensation
Agree the rate for the actual work with your chosen creator. Sourcing does not include their fee.
The full scope
Include product shipping, extra deliverables and the rights you need, so you can compare like-for-like quotes. The campaign budget guide works through an illustrative example.
A useful place to start
Your sports campaign checklist.
Use these points to prepare a clear Creator Call.
- Define the movements and product details to show.
- Confirm skills, location and access requirements.
- List final videos, photos and file formats.
- Agree product delivery and filming dates.
- Specify usage rights and any raw footage.
Does a sports UGC creator need a large following?
For content-only work, focus on their ability to demonstrate the product and make the files you need. Audience size becomes relevant if you also want a separate sponsored post.
Can we request specialist sports skills?
Yes. Describe the skills and setting clearly in the Creator Call. Review suitability before booking, especially where the shoot needs technical equipment, facility access or a trained participant.
Does UGC include a post to the creator's own followers?
UGC focuses on content delivered for your brand to use under the agreed terms. A post to the creator's own audience is a separate deliverable. If that is your main goal, consider Sponsored sourcing.
Can I request examples of a UGC creator's work?
You can add a portfolio request to your UGC Call for an additional sourcing charge. Use the examples to assess the creator's filming, editing and presentation style before choosing whom to book.
Do I own every right to the finished content?
Agree the rights you need with the creator before production. Specify channels, duration, paid advertising, editing and raw-file delivery where relevant. A content delivery does not by itself define an unlimited licence.
One Creator Call. The right introductions.
Your next story starts with a Creator Call.
Content delivered to your brand. Tell us what matters and let us start the conversations.
Start a Creator CallFree account · Creator compensation agreed separately