Show a routine in detail
A journal, relaxation accessory or evening product can be shown as one part of a routine. Focus on how it is used, while leaving the creator's experience and opinion in their own words.
Find wellness influencers who can introduce your product through thoughtful, everyday content. Explain the routine, audience and post you have in mind. CreatorCall handles sourcing and initial outreach, then returns interested creators for you to review before agreeing a collaboration.
Free account. Sourcing and creator costs are separate.
A journal brand wants a creator to show its product as part of an evening planning routine.
Built around your product
Start with what your product needs to show. Then find creators whose content and audience make sense for it.
A journal, relaxation accessory or evening product can be shown as one part of a routine. Focus on how it is used, while leaving the creator's experience and opinion in their own words.
Use a demonstration to clarify features, instructions or what comes in the package. Keep product facts distinct from medical or wellbeing outcomes the creator cannot substantiate from personal experience.
Ask creators to show a planner, meditation app or routine reminder in a realistic setting. Describe the intended user and useful feature rather than promising that one product will change everyone's wellbeing.
Beyond follower count
Be specific about the details that would make a creator right for your product.
What would make a creator right for this particular campaign?
Put those details in your CallMindfulness, sleep routines and everyday self-care are different topics. Look for a creator whose regular content naturally connects with the product and the customer you serve.
Consider age, location and why viewers follow the creator. Explain the intended customer clearly so sensitive topics are not reduced to an overly broad wellness label.
Provide accurate product information and identify statements that require support. Do not make a diagnosis, cure, transformation or guaranteed personal outcome a condition of the creator's post.
Allow enough time for the creator to explore the product or service. A credible demonstration depends on access, clear instructions and an honest account of what they used.
From your request to interested creators
Set the product, audience, deliverables and offer in your Creator Call.
We source against your request, send the opportunity and handle the initial replies.
Review interested matches, then agree the final scope, compensation and terms.
A shortlist confirms interest. Booking and final terms come next. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
See what a useful request looks like
An example you can learn from, adapt and make your own. Your Creator Call starts the sourcing; your Campaign Brief guides the booked work.
A journal brand wants a creator to show its product as part of an evening planning routine.
Explain the journal's layout and how someone might use it.
Focus on features and a practical routine.
A creator whose usual content includes reflection or everyday organisation.
Look for topic fit rather than a generic wellness label.
One creator-published video showing selected pages and prompts.
Keep personal reflections private unless freely shared.
Brand supplies the journal and accurate product information.
Allow time to explore it before filming.
Request a posting quote and identify any optional reuse.
Agree scope and timing with the chosen creator.
Know what you are paying for
CreatorCall's sourcing charge is separate from the creator's fee, product and shipping costs, and any agreed usage rights. Define the full scope before comparing quotes.
See current CreatorCall pricingYour sourcing charge depends on the Call type and selected requirements. See the cost before you submit.
Agree the rate for the actual work with your chosen creator. Sourcing does not include their fee.
Include product shipping, extra deliverables and the rights you need, so you can compare like-for-like quotes. The campaign budget guide works through an illustrative example.
A useful place to start
Use these points to prepare a clear Creator Call.
Good questions
Straight answers about sponsored creator campaigns.
Compare sourcing optionsYes. Describe the product and the content you need, then let creators decide what genuine personal experience they are comfortable sharing. Avoid requiring private health details or a predetermined account of improvement.
Name the product, routine and intended customer. A request for a creator who discusses evening journaling is more useful than a broad request for anyone in wellness, because it gives sourcing and creator review a clearer purpose.
No. It means the creator has expressed interest in your request. You choose whom to work with and agree the final rate, deliverables, timing and terms before the work begins.
CreatorCall sources interested creators for your request. You submit a Creator Call, we handle sourcing and initial outreach, and you review the interested matches. You do not browse a catalogue of creators to start.
Choose UGC sourcing. That request focuses on content delivered to your brand, with the production package and usage rights agreed, rather than a post to the creator's audience.
One Creator Call. The right introductions.
Posts to a creator’s audience. Tell us what matters and let us start the conversations.
Start a Creator CallFree account · Creator compensation agreed separately